Lloyd Asamoah

Task 1

1.    1. A TV advert is a way that companies broadcast their product to persuade the audience to buy their product or to take an action or to raise awareness through broadcasting world wide.

1.   2.  Target Audience

      Statistic

Slogan

60 seconds

Terms and condition

Logo

Theme song

Bias

3. In the oral B toothpaste advert there is a statistic explaining that out of 1 in 2 adults might get gum problems and might even know it that’s why the desist recommend oral b

Task 2

Types of Persuasive Technique	Link to an advert which uses this technique
Anecdote	https://www.youtube.com/watch?v=-H-jn1CukYY, Florence tells us how her experience with dating men online have been and how it changed when signing up to Match.com
Adjective	https://www.youtube.com/watch?v=y3EEIcPkcO4, Cheryl Cole says “weak, limp, lifeless”
Repetition	https://www.youtube.com/watch?v=F_-9QFvhQWo, when the man is outside singing to the men sitting down having a cup of tea, convincing them to visit the go compare website
Statistics	https://www.youtube.com/watch?v=CQxzRJKu6kA, explains that 1 in 2 adults might have gum problems
Fact	https://www.youtube.com/watch?v=N2coM14HzZI, explains that 4 out of 5 dogs over the age of 3 have gum disease.

Task 5

The advert I will be talking about is the harribo starmix. With the adults sitting in the office eating the harribo mix and describing it, but the special thing about this advert is as they are describing the sweet their voices are childlike, also their punctuality is child like which makes the advert and the product have an age rate to be aimed at kids, also you could argue that the advert isn’t just set at kids, because if it was just aimed at kids the advert will have children starred in the advert but in this advert it was just the children’s voices when the adults were talking so I would say that the age rate to this advert is mixed. Moreover the gender in this advert is mixed, because the advert hasn’t got a specific gender because in the advert there are both female and males. I would say that the audience demographic for this advert would be all A&E because I think all types of audience will be attracted to this product and there would be no class rate. I think this product is most likely to appeal to children and most adults who have a sweet tooth