Advert Evaluation

Advert Evaluation

As we were coming to film along our advert we made some plans on how we were going to do the advert, we research some facts about Vaseline to find out how long the product has been around and also how we were going to film the advert. We made a scenario to help us think of what we were going to do what we were going to say and also the story or how we were going to advertise the product also we were discussing the camera shots. Our idea was faithful to our original idea because in the finish advert we were able to advertise the product, talk about 3 top tips of how to use Vaseline, we added a nice theme song and some persuasive techniques to make the advert attract people to buy the product.

Our connection to the target audience was successful because Vaseline is a world wide famous product and many people use it, so we tried to be diverse in this advert by having people with different skin colors in the advert and also different sex, the targeted audience for Vaseline is for all ages and in this advert we expressed that by adding teenagers because in most advert there aren’t really teens so we wanted to be different and express that it was for all ages by using teens. Also we made it clear in the power points who the targeted audience was at and also the grades/class.

In the advert we our most proud of being able to sell the product and also to show it in every single shot that we done, also I am proud about the camera shots that we included in the advert and how clear they were, also being able to say some of the facts that we found online so that the costumers could know a bit about the product itself.

The similarities between my advert and a professional TV advert is that we were able to use some persuasive techniques to attract the audience to use the product and also to find out some facts they didn’t know about the product. Also we added a catchy theme song to make the advert as bubbly as we could and not let the advert be boring. Lastly, we tried to show the product as much as we could. The differences is I would say the editing of our advert could be improved slowly and added different pace of editing and also in our advert we had some background noise in the advert so that would be the only differences.

We achieved all the tasks agreed in assignment 2 by completing what we had to do to help our advert improve and to appeal to the target audience. I was able to attend every lesson everyday and be on time so my group didn’t lose a member and be able to improve as the days go on to making the advert effective. My effort has helped the group by choosing the camera shots in certain parts of the filming and also directing the advert. The 3 strengths that we had were working as a team and contributing ideas, taking turns to film and trying to involve everyone in the advert. The one area we could improve was the editing.